Chris Boggs

Title: Director, Search Engine Optimization
Company: Rosetta
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Chris Boggs of Rosetta is a specialist in search engine optimization and paid search advertising. Chris joined Brulant from Avenue A | Razorfish in 2007 as the Manager of the SEO team, and Rosetta acquired Brulant in 2008.

Chris has worked in Search Engine Marketing since 2000, starting in-house and moving into a consulting role in 2002. Chris has worked with organizations ranging in size from small businesses to Fortune 100, within all major industries including Healthcare, Financial Services, and Consumer Products and Retail. Chris is experienced in performing and directing “hands-on” SEO from keyword research to content development and link development strategizing, as well as guiding technical implementations with eCommerce platforms such as IBM WebSphere Commerce and Microsoft customized solutions.

Chris is actively involved in the SEM Community. He speaks regularly at major search marketing conferences, is a Moderator and Expert columnist for Search Engine Watch, and is Associate Editor for the Search Engine Roundtable blog. Chris has served on the Board of Directors of SEMPO, the Search Engine Marketing Professional’s Organization, since 2006. Chris lives in Twinsburg Ohio with his wife, son, and daughter, and enjoys golfing, soccer, and fantasy sports.

Speaking
  • Wednesday 03/25/2009 09:00 - 10:15
  • Link Building Basics
  • Discover how search engines rely on link analysis as an important component for rank web pages. Learn also how to increase traffic to your site by building quality links in an appropriate manner.

  • Tuesday 03/24/2009 10:30 - 11:30
  • SEO: Where to Next
  • Certain industry pundits have been heard to say that SEO is dead. And others say it’s alive, well and kicking. Forums, blogs and newsletters on the subject abound. And there’s no doubt that you can get some really up to date and on-the nail information. But there’s also the BS element. So how do you tell what the good stuff is and what the guff stuff is?

    Join our panel of search community leaders. They were some of the first authoritative voices out there and continue to be so. They have been monitoring the flow of conversation in the SEO world for up to ten years now. They have heard opinions on everything from Black hat/White hat SEO, dynamic delivery, Flash, Google index updates, universal search… And everything else that goes with it.