Robin Neifield

Robin Neifield and Denise Zimmerman co-founded NetPlus Marketing in 1996, with the goal of providing Fortune 500 companies with strategic expertise and best practices in online marketing. A recognized industry leader with years of offline marketing and product development experience, she developed one of the web’s first affiliate networks for a travel wholesaler in 1994.

Robin’s executive wizardry and unyielding commitment to quality holds NetPlus to a daily standard of excellence, enabling the company to produce consistently brilliant results. Her leadership has helped guide the company to numerous awards and enviable client and staff tenure.

She is a frequent speaker at national industry events, including ad:tech, Search Engine Strategies, and OMMA, and is regularly quoted by publications such as Forbes, iMediaConnection and MediaPost on a variety of online media strategies. She authors a monthly column on behavioral targeting for ClickZ.

Robin holds a BA from Wellesley College and an MBA from the Graduate School of Business, University of Chicago.

Title: CEO and Co-founder
Affiliation: NetPlus Marketing Inc.
Speaking
  • Wednesday 03/25/2009 14:15 - 15:30
  • SES Mobile 2009 / Slash Your Search Budget
  • Is the rising cost of keywords getting you down? Where can marketers invest some of their digital marketing spend to get a bigger bang for their buck?