Elisabeth Osmeloski

Elisabeth Osmeloski has been in the search engine marketing industry since 1999, with agency experience as an SEO consultant and web copywriter for a variety of clients, ranging from small businesses to large corporations, as well as working in-house for a travel search industry startup. Elisabeth is also a regular speaker and a moderator at the Search Engine Strategies conferences.

Elisabeth recently launched a new blog and consulting agency, Adventures in Search, specializing in editorial services including content strategy, SEO copywriting, community development and management, social media marketing, online PR and customized link building. Elisabeth’s areas of expertise include adventure travel services, destination and tourism marketing, outdoor recreation and action sports, as well as luxury- and lifestyle-focused brands.

She holds a B.A. in Marketing from the Isenberg School of Management at the University of Massachusetts-Amherst. She also spent several years as the Skiing Editor for About.com, and still enjoys writing as an active travel journalist whenever possible. In addition to freelance travel writing assignments, Elisabeth has also created Downhill Divas, a social network for women interested in skiing, snowboarding, freeride mountain biking and living a healthy, active lifestyle.

Title: Founder
Affiliation: AdventuresinSearch.com
Speaking
  • Wednesday 03/25/2009 10:45 - 12:00
  • SES Mobile 2009 / Advanced B2B
  • Travel marketers discuss the challenges of smart search marketing in tough economic times, when leisure travelers are hard to come by and businesses slash budgets. Experts in four key areas of travel search marketing – Organic, Paid, Social and Local/Mobile – share successful strategies and creative campaign ideas to attract and increase traffic, proving that it is possible to generate positive ROI with limited resources.

  • Thursday 03/26/2009 14:15 - 15:30
  • SES Mobile 2009 / Google Website Optimizer
  • Do you know what you are missing by not testing? Many small and large companies have seen testing result in thousands to millions of dollars in recurring revenues.

    Join this lively panel to hear case studies and discuss testing techniques utilizing Google’s new Website Optimizer Application.