Marty Weintraub

Marty Weintraub is president of aimClear, an SEM agency with offices in Duluth and Minneapolis, Minn. aimClear provides, traditional and social pay-per-click (PPC) management, organic optimization (SEO), and social media marketing (SMO) services to national clients. Prior to founding aimClear, Marty held positions including A&R PolyGram International Publishing, Burbank; creative director, CBS affiliate; unit director, Westmoreland Interactive; and nine years of solo search marketing practice. He writes for aimClearBlog, collective-thoughts, and Search Engine Watch Blog. In the ’90s Marty enjoyed international prominence as a recording artist, having written and produced a total of 13 solo albums. Industrial video and music clients included Northwest Airlines, CBS, Pizza Hut, General Mills, Dayton Hudson, Planters Peanuts, Sony Publishing, and many others.

Title: President
Affiliation: aimClear
Speaking
  • Wednesday 03/25/2009 10:45 - 12:00
  • SES Mobile 2009 / Advanced B2B
  • Travel marketers discuss the challenges of smart search marketing in tough economic times, when leisure travelers are hard to come by and businesses slash budgets. Experts in four key areas of travel search marketing – Organic, Paid, Social and Local/Mobile – share successful strategies and creative campaign ideas to attract and increase traffic, proving that it is possible to generate positive ROI with limited resources.

  • Thursday 03/26/2009 10:30 - 11:45
  • SES Mobile 2009 / Social Media Optimization
  • Community-built web sites, Facebook, YouTube, Microsoft Tagspace, Wikipedia and new sites allowing content to be shared through “tagging” can be a great way to tap into links and search-driven traffic. This session looks at some social media services and strategies and demonstrates how to tap into them in an appropriate manner. Hear how-tos and tips from search marketers who have discovered what they have learned from their experiences in optimizing social media.