Pat Hall

Patricia Hall is an investment banker and Managing Partner with Hallmark Capital in New York, specializing in mergers and acquisitions, raising capital and high-impact growth strategies for both private and public companies. She has worked with SEM companies over the past five years and brings a Wall Street perspective to SEM business owners and managers. Pat has executed dozens of transactions, totaling billions of dollars for companies in a variety of industries. She has served as an expert witness involving complex financial matters, co-founded four firms, and published articles and commentary in the press, including Business Week, The New York Law Journal, and industry publications. Hall is a chartered financial analyst, sits on several corporate boards, and is a frequent speaker at industry conferences.

Title: Managing Director
Affiliation: Hallmark Capital
Speaking
  • Thursday 03/26/2009 14:15 - 15:30
  • SES Mobile 2009 / Independent SEM/SEOs
  • While building their businesses, many SEMs and SEOs fly by the seat of their pants. While many issues they deal with are identical to any other type of business, there are issues unique to running/growing a search business. For instance, many small to medium sized independent SEO and SEM agencies may not be able to get the errors and omissions insurance offered to larger agencies. Is your business protected against significant Google overspends? And how has the current economic climate affected smaller agencies? How have the valuations of independent SEM/SEOs been impacted? And what about competitive positioning – how can you enhance your company’s value for a transaction in 2009? Hear the answers to these questions and more from our panel of experts.