Matt Van Wagner

Matt is a seasoned sales and marketing professional specializing in search engine marketing strategies for small and medium-sized companies in New Hampshire, Maine, Massachusetts, and Vermont. An award-winning speaker whose presentations are usually as entertaining as they are informative, Matt is the president and founder of Find Me Faster, a search engine marketing firm based in Nashua, N.H., and an early member of the Search Engine Marketing Professionals Organization (SEMPO). He writes on Internet, search engines, and technology topics for the New Hampshire Business Review. Matt is a graduate of St. Lawrence University, Canton, N.Y. (B.S. in economics), with an MBA from Rivier College in Nashua, N.H.

Title: President
Affiliation: Find Me Faster
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Speaking
  • Tuesday 03/24/2009 16:30 - 17:30
  • SES Mobile 2009 / Winning Strategies for Advertisers & Age

  • This panel will discuss winning compensation models for advertisers and agencies. Advertisers want to pay for success. They want sales, and nothing else matters. Regardless of SEO or PPC focus, agencies want to be compensated fairly for the quality of their work. They’re success oriented, and wish to be compensated based on the value they deliver. In these economically uncertain times, the bottom line is more in review than ever. Both advertisers and agencies need to examine new ways to earn revenue and be compensated. Industry experts will present winning business models which can benefit everyone.

  • Thursday 03/26/2009 10:30 - 11:45
  • SES Mobile 2009 / Advanced Keyword Research

  • How many keywords do you need in your paid search account? What keywords are your customers searching for? How do customers find products after they reach your site? This advanced session will demonstrate how to target the right terms in your paid and organic search marketing, and learn where these keywords should be used.

  • Wednesday 03/25/2009 09:00 - 10:15
  • SES Mobile 2009 / Search Advertising 101

  • Paid placement is a form of search advertising that provides a top ranking in return for payment. Every major search engine offers a paid placement program. Learn what’s available in this session that is especially geared toward beginners, with details on programs from major providers and advice on how to succeed.

  • Wednesday 03/25/2009 10:45 - 12:00
  • SES Mobile 2009 / Search on a Dime

  • Search marketing has long been touted as one of the most affordable ways to market a business, but these days, competition is fierce. What’s a small business on a budget to do? Come and hear the tips and tricks that will help you pick up the valuable traffic being left behind by your competitors. Learn from the best how to maximize your exposure via organic, paid search and local search without emptying your wallet.

  • Thursday 03/26/2009 12:45 - 14:00
  • SES Mobile 2009 / Advanced Paid Search Techniques

  • How can you best tap into long tail terms? Are there targeting techniques you’re overlooking? This session examines these and other techniques to help you get more out of paid search.