Publishers & Agencies: New Business Models for Changing Times - March 24, 2009

Sutton North (15:00 - 16:00)

This panel will explore and define new revenue opportunities for publishers. What are the new business models that are gaining traction and how are old tried and true business models evolving in the marketplace due to the needs of clients and the economy? Specifically, lead generation. What are publishers looking for? What are their clients looking for? How has the landscape changed for such traditional models as lead generation? Join this lively panel and hear the answers to these questions and more.

Speakers

Mark Edmiston

After starting his career at Time Inc, Mr. Edmiston held various positions in consumer marketi... more…

Greg Jarboe

Greg Jarboe is the president and co-founder of SEO-PR, a search engi... more…

Erik Matlick

Erik Matlick oversees all of Madison Logic’s business operations. He has over 15 years o... more…

Marshall Simmonds

Simmonds is the chief search strategist for The New York Times Company. He is responsible for ... more…

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