Landing Page Testing & Tuning - March 24, 2009

Sutton South (11:45 - 12:45)

Getting someone to click on your search ad is only half the battle. Once visitors arrive, the landing pages you display to them are a crucial component in converting them into buyers. This session looks at ways to test and tweak your landing pages to get that conversion. Note: The session is designed for those who are already familiar with how paid placement works.

Speakers

Tim Ash is the President & CEO of SiteTuners.com, a firm that of... more…

Sage Lewis is the President of SageRock Digital Marketing. SageRock has been a leader in Web m... more…